I bet you’ve watched some TED talks, haven’t you? You closed the door, hoping the kids or the partner wouldn’t hear you, or maybe you were slacking off at work, looking for some inspiration. I’ve been there.
TED.com is not only a wonderful source of ideas and inspiration, it is also an amazing collection of hacks and potential strategies for the businesses of the future — or in your case, your business in the present.
Why wait for change when we can kick-start it right now?
As a leader, you are probably always looking for great ideas to incorporate in your business. These days not only small businesses have to innovate to grow, but big companies as well, if they want to stay on top. So consider the ideas I’ve outlined for you below. Don’t be a dead fish like some of your colleagues who keep saying they’ll “make changes” but never do.
Of course, I’m referring to the famous quote by Malcolm Muggeridge:
Never forget that only dead fish swim with the stream.
Are you ready to enter the 21st century? Here we go…
How to Make Employees Happy
That’s the easy part, even though you don’t know it yet. Maybe you think that happiness depends on many things, but science says a different story. Basically, whatever happens to you affects only 25% of your mood and the rest is in the way your brain processes the world.
There are several exercises that — if done for 21 days — will drastically change the happiness level of your employees (and your own if you choose to partake), which will then increase their engagement and productivity.
My favorite exercise is “three good things” (or 3 gratitudes) — every day you write down or tell somebody three good things that happened to you that day. Eventually your brain starts to notice the good more than the bad, and when you habitually start fixating on good things, your happiness level shoots up. If you incorporate one or more of these exercises during a team-building seminar or the daily scrum meeting, your team will thank you for it.
There are more cool insights in Shawn Achor’s talk if you’ve the time:
How to Keep Employees Motivated
There is a mismatch between what science knows and what business does.
This sentence is the most memorable part of Dan Pink’s talk about motivation. First of all there are two types of motivation— external and internal. You can probably guess which one is more important even though the other is woefully overrated at work. All those bonuses, awards, etc., they are all incentives for a job well done, but not only that. The system of giving rewards to “the best” means “we’ll give it to you if you get there”.
Science shows that whenever a task involves actual cognitive effort, incentives don’t work. Instead of motivating people, they actually lower their chances of completing the task successfully. If the task is manual and easy, this problem doesn’t exist, but Pink posits that nowadays there is no such thing as a “simple task”. Everything depends on creativity and our creativity saps when we have to compete for rewards. Instead of incentives, Pink suggests 3 crucial internal motivators:
Autonomy, Mastery, and Purpose. And how can you apply these? Pink offers examples of autonomy at work in Atlassian, where there are designated days for “doing whatever you want”, i.e. personal projects outside of work, and the results are always — boosted productivity and amazing new products coming out. (It’s called Fedex Days. Google it.)
So try and give your employees some autonomy. They do it at Google, too. As for Mastery and Purpose, you can fill in the blanks.
How to Inspire People to take Action
Simon Sinek’s famous “How Great Leaders Inspire Action” talk is brilliant, and it has been praised time and again for its ingenuity. He gives a simple model, explains how you can apply the “golden circle”, and at the end of it you feel as though you can convince anyone to do anything.
All you need to do is start from Why. Look at the circle on the left. It has three rings in it — why is the innermost, then there’s how, and finally — what. The outermost circle is the surface — your product, what your company is selling/offering to the world. Is it cars? Stocks? Whatever it is, it’s your what and the how, naturally, is how it works and what it offers.
So you usually explain, “we make this and it does this and it’s amazing!” That’s pretty much the gist of your marketing. You skip the why, but it’s the most important element. The why is your purpose, it’s WHY you’re selling cars and why you’re working at the company.
If you don’t believe in your product, who will?!
A great leader would start from the why and end with the what. They’ll say “We believe in diversity, innovation. If you’re the sort of person who likes to try new things, this model is revolutionary. It does [this and that]. Now people want the product and people want to buy it from you because:
People don’t buy what you do, they buy why you do it.
Next time you’re selling an idea to someone — be it a job candidate, a potential partner, or a client, start with the why and hook them.
How to Keep Everyone’s Accounts Safe
Now for a more practical idea, Lorrie Faith Cranor has studied thousands of passwords, and the pointers she gives can make you and your team feel a bit safer in the recent threats on cyber security.
First of all, you probably know that you’re not supposed to write your passwords down or re-use them (oops), so I’ll skip to the juicy stuff.
There are several ways to come up with memorable AND safe passwords. For example, she discovered that you don’t have to include all kinds of confusing symbols in your password. Instead you can make it: longer (a phrase or sentence) or a combination of random words (something like cat window tree fall). Even a shorter pseudo-word works (as long as it’s pronounceable).
Also, she advises to let a computer generate it for you because you apparently suck at it. And whatever you do, DO NOT use: iloveyou, monkey, and names of pets. Apparently, everybody thinks monkeys are cute.
Take a closer look at the image above. It contains the most commonly used words and combinations in passwords, which you’re not supposed to use yourself because the hackers will immediately sniff you down. And set some guidelines for your employees, too. All this time they’ve been walking around with (possibly) very shitty passwords.
How to Avoid Unnecessary Meetings
And we end with David Grady’s classic “How to Save the World (or at least yourself) from Bad Meetings”, which is very topical seeing as Amazemeet is a tool for better meetings (which you can find here).
In his talk, Grady announces that there is a global epidemic called MAS: Mindless Accept Syndrome, which has gripped every worker, everywhere. It makes you accept invitations to meetings and suffer endless hours of frustration because you didn’t take the time to investigate.
The solution: say NO MAS and click the tentative button on your invitation, and talk to the person to check if your presence is really necessary. Are you doing that? If not, it’s time to start…
Stop wasting your time and other people’s and start valuing it. Lock your team in a room with padded walls and play them all of the above talks if you have to, just don’t underestimate the most valuable thing you have at your possession — it’s not your money, it’s your time.